JOE RUSSO
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CLIENTS
TheaterMania.com

TheCreativeSeed.com

MaMaMedia.com

PTIStats.com

www.TheaterMania.com
2000-2001
Cold Fusion, SQL Server, JavaScript, HTML(CSS)
Theater Website desires to publish reviews and other theater info more expeditiously. Also wants to market distount theater tickets online.
Built several tools to manage site content. Build member section to manage member data and ticket sales. Manage designers.
  • New revenue stream established comprising 20-30% of revenues.
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www.thecreativeseed.com
2002-04
Cold Fusion, JavaScript, SQL Server, HTML(CSS)
A freelance life coach with a national client base had outgrown her static brochure website.
Built tools for:
  • client-managed personal webpages
  • articles management
  • scheduling
  • automated newsletter construction and transmittal
Allowed The Creative Seed to:
  • became a multi-service database-driven interactive website
  • doubled the scope of marketing outreach
  • double the client directory
  • reduce staff
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www.MamaMedia.com
1999-2000
Cold Fusion, SQL Server, JavaScript, HTML(CSS)
Website for children founded and managed by renown MIT Media Lab members unable to keep up with publishing demands of creative teams.
Build content management system.
  • Writers able to expedite publishing of site-content.
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www.ptistats.com
2003-04
Cold Fusion, JavaScript, SQL Server, HTML(CSS)
List broker sought to increase revenues from list sales.
Under the website name www.ptistats.com, designed and built an online tracking/feedback system used by the distributor network. Components include reporting and client management tools.
Revenues increased by 40% in initial 3 month period alone.
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